PPC, or Pay-Per-Click, is an online advertising model where you pay only when someone clicks on your ad. It's incredibly cost-effective as you're essentially only paying for potential leads. At Metawebwork, we specialize in running PPC campaigns exclusively on Google Ads and Facebook, ensuring your business is positioned directly in the line of sight of those most likely interested in your services.

Specializing in Google Ads and Facebook campaigns, we leverage exclusive datasets and sophisticated algorithms to shape our strategies. Our in-depth understanding of these platforms enables us to deliver exceptional results, targeting valuable customer segments to optimize your ROI. We emphasize transparency throughout the paid search campaign, keeping you informed every step of the way.

Getting started with us is more than just a click. We begin with a comprehensive discovery session, analyzing your business, goals, and budget. Armed with this knowledge, we create a bespoke PPC campaign tailored to you, taking full advantage of our proprietary advertising channels and insights into Google and Facebook's algorithms.Once your campaign is live, we keep a steady hand on the controls. Our team fine-tunes and adjusts your paid ads campaign based on real-time data to ensure we're striking the perfect balance between cost and conversions.

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Google & Facebook Mastery

Experience hyper-targeted campaigns crafted by our certified experts, and watch your ROI skyrocket.

PPC analytics

Applications
368
+
Ads created
1,788
+
Ad spend managed
$975,482
+
Ad Clicks Generated
42,581
+

Ad spend managed

Strength meter

DSEX Strength
26
281
281
6.8%
75.5%
18.52%

Zero Cost, Zero Lost Audit

We provide exclusive insights with the help of our experts who have unique access to Google Ads & Meta platforms and algorithms, offering a complimentary, in-depth audit to enhance your campaigns. Our focus is to empower you with the essential knowledge and insights to optimize your advertising efforts.

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Metawebwork PPC formula

Our unique PPC formula combines refined strategy, exclusive insights, advanced AI, and tailored creativity, all designed to deliver impactful results on Google Ads and Facebook.

01

Discovery &
Goal Setting

We work closely with you to thoroughly understand your business, audience, competitors, and objectives, establishing clear and measurable goals for your Google and Facebook Ads campaigns.

02

Keyword & Audience
Research

Our expert team conducts comprehensive research using state-of-the-art tools, analyzing data to formulate targeted keyword lists and audience segments, optimizing your ad budget and driving quality traffic to your website.

03

Account Structure &
Campaign Setup

We design a well-organized account structure tailored to your business for precise control over ad targeting, bidding, and performance tracking on both platforms.

04

Ad Copywriting
& Design

Our creative team, with years of experience, crafts captivating ad copy and designs engaging visuals, developing multiple ad variations and employing A/B testing for optimal performance and higher conversion rates.

05

Landing Page
Optimization

We enhance landing pages to ensure maximum conversions by implementing A/B testing and continuously refining performance, aided by AI-powered insights, resulting in improved user experience and higher ROI.

06

Bid & Budget
Management

Our team utilizes advanced strategies, including AI-based techniques, to maximize your ad spend's impact, closely monitoring performance and adjusting bids and budgets to achieve the highest ROI for your business.

07

Performance
Monitoring & Reporting

We leverage cutting-edge analytics tools, some powered by AI, to track campaign performance, providing comprehensive, transparent reports showcasing progress and achievements, enabling data-driven decision-making.

08

Continuous Optimization

Analyzing campaign data, we fine-tune targeting, ad copy, bids, budgets, and landing pages, using machine learning algorithms where needed to ensure your campaigns remain competitive and drive consistent results.

09

Expansion &
Scaling

As your campaigns deliver results, we identify growth opportunities and scale your campaigns efficiently, applying AI-driven insights to maintain focus on success across platforms and maximize your business's growth.

We work closely with you to thoroughly understand your business, audience, competitors, and objectives, establishing clear and measurable goals for your Google and Facebook Ads campaigns.

Our expert team conducts comprehensive research using state-of-the-art tools, analyzing data to formulate targeted keyword lists and audience segments, optimizing your ad budget and driving quality traffic to your website.

We design a well-organized account structure tailored to your business for precise control over ad targeting, bidding, and performance tracking on both platforms.

Our creative team, with years of experience, crafts captivating ad copy and designs engaging visuals, developing multiple ad variations and employing A/B testing for optimal performance and higher conversion rates.

We enhance landing pages to ensure maximum conversions by implementing A/B testing and continuously refining performance, aided by AI-powered insights, resulting in improved user experience and higher ROI.

Our team utilizes advanced strategies, including AI-based techniques, to maximize your ad spend's impact, closely monitoring performance and adjusting bids and budgets to achieve the highest ROI for your business.

We leverage cutting-edge analytics tools, some powered by AI, to track campaign performance, providing comprehensive, transparent reports showcasing progress and achievements, enabling data-driven decision-making.

Analyzing campaign data, we fine-tune targeting, ad copy, bids, budgets, and landing pages, using machine learning algorithms where needed to ensure your campaigns remain competitive and drive consistent results.

As your campaigns deliver results, we identify growth opportunities and scale your campaigns efficiently, applying AI-driven insights to maintain focus on success across platforms and maximize your business's growth.

PPC FAQ

PPC and paid advertising can increase your brand visibility, drive targeted traffic to your website, and contribute to sales and conversions.

The nature of PPC advertising allows for fast results. However, the timeframe can vary based on factors like the competitiveness of your industry, the relevance of your keywords, online visibility, and the effectiveness of your ad copy.

We use a variety of metrics in our digital marketing services, including click-through rates (CTR), cost per click (CPC), conversion rate, cost per acquisition (CPA), and return on ad spend (ROAS).

Absolutely, you retain full control over your ad spend. We work with you to set a comfortable budget and do our best to maximize your returns within it.

Our paid advertising team works closely with clients to develop a keyword strategy that aligns with their business goals and target audience.

We provide regular reports both weekly and bi-weekly based on your preferences, and you can always access real-time data via our communication portal.